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em Portal de Revistas Científicas Complutenses - Espanha


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In this article I study certain aspects that constitute the “grammar” of the field of management and business. By observing the way in which three prestigious business schools ‒one American, one Spanish and one Argentinean‒ present their offer in executive education ‒management business administration‒, I intend to reconstruct the way in which the reasons, the values and the justifications are structured. The article is based mainly on ethnographies carried out in the informative sessions that these three schools organized in luxury hotels in work of interviews and documentation’s analysis carried out in large Argentinean companies.

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Juniperus navicularis Gand. is a dioecious endemic conifer that constitutes the understory of seaside pine forests in Portugal, areas currently threatened by increasing urban expansion. The aim of this study is to assess the conservation status of previously known populations of this species located on its core area of distribution. The study was performed in south-west coast of Portugal. Three populations varying in size and pine density were analyzed. Number of individuals, population density, spatial distribution and individual characteristics of junipers were estimated. Female cone, seed characteristics and seed viability were also evaluated. Results suggest that J. navicularis populations are vulnerable because seminal recruitment is scarce, what may lead to a reduction of genetic variability due solely to vegetative propagation. This vulnerability seems to be strongly determined by climatic constraints toward increasing aridity. Ratio between male and female shrubs did not differ from 1:1 in any population. Deviations from 1:1 between mature and non-mature plants were found in all populations, denoting population ageing. Very low seed viability was observed. A major part of described Juniperus navicularis populations have disappeared through direct habitat loss to urban development, loss of fitness in drier and warmer locations and low seed viability. This study is the first to address J. navicularis conservation, and represents a valuable first step toward this species preservation.