What Business Reference Librarians Need to Know about Intellectual Property: Presentations sponsored by the Patent and Trademark Depository Library Association (PTDLA) at the American Library Association Annual Conference, New Orleans, June 25, 2006

Presentations sponsored by the Patent and Trademark Depository Library Association (PTDLA) at the American Library Association Annual Conference, New Orleans, June 25, 2006 Speaker #1: Nan Myers Associate Professor; Government Documents, Patents and Trademarks Librarian Wichita State University, Wichita, KS Title: Intellectual Property Roundup: Copyright, Trademarks, Trade Secrets, and Patents Abstract: This presentation provides a capsule overview of the distinctive coverage of the four types of intellectual property – What they are, why they are important, how to get them, what they cost, how long they last. Emphasis will be on what questions patrons ask most, along with the answers! Includes coverage of the mission of Patent & Trademark Depository Libraries (PTDLs) and other sources of business information outside of libraries, such as Small Business Development Centers. Speaker #2: Jan Comfort Government Information Reference Librarian Clemson University, Clemson, SC Title: Patents as a Source of Competitive Intelligence Information Abstract: Large corporations often have R&D departments, or large numbers of staff whose jobs are to monitor the activities of their competitors. This presentation will review strategies that small business owners can employ to do their own competitive intelligence analysis. The focus will be on features of the patent database that is available free of charge on the USPTO website, as well as commercial databases available at many public and academic libraries across the country. Speaker #3: Virginia Baldwin Professor; Engineering Librarian University of Nebraska-Lincoln, Lincoln, NE Title: Mining Online Patent Data for Business Information Abstract: The United States Patent and Trademark Office (USPTO) website and websites of international databases contains information about granted patents and patent applications and the technologies they represent. Statistical information about patents, their technologies, geographical information, and patenting entities are compiled and available as reports on the USPTO website. Other valuable information from these websites can be obtained using data mining techniques. This presentation will provide the keys to opening these resources and obtaining valuable data. Speaker #4: Donna Hopkins Engineering Librarian Renssalaer Polytechnic Institute, Troy, NY Title: Searching the USPTO Trademark Database for Wordmarks and Logos Abstract: This presentation provides an overview of wordmark searching in www.uspto.gov, followed by a review of the techniques of searching for non-word US trademarks using codes from the Design Search Code Manual. These codes are used in an electronic search, either on the uspto website or on CASSIS DVDs. The search is sometimes supplemented by consulting the Official Gazette. A specific example of using a section of the codes for searching is included. Similar searches on the Madrid Express database of WIPO, using the Vienna Classification, will also be briefly described.

A review of existing and potential New World and Australasian vertebrate pesticides with a rationale for linking use patterns to registration requirements

Registration is a necessarily sophisticated evaluation process applied to vertebrate pesticide products. Although conducted to minimize any potential impacts upon public health, the environment and food production, the all-encompassing process of registration can stifle innovation. Vertebrate pesticides are rarely used to control pest animals in food crops. In contrast to agrochemicals, relatively small amounts of vertebrate pesticides are used (50.1%), usually in solid or paste baits, and generally by discrete application methods rather than by broad-scale spray applications. We present a hierarchy or sliding scale of typical data requirements relative to application techniques, to help clarify an evolving science-based approach which focuses on requiring data to address key scientific questions while allowing waivers where additional data have minor value. Such an approach will facilitate the development and delivery of increasingly humane, species-targeted, low residue pesticides in the New World, along with the phasing out of less desirable chemicals that continue to be used due to a lack of alternatives.

EREMOPHYGUS BICOLOR (GUTIÉRREZ) (COLEOPTERA: SCARABAEIDAE: RUTELINAE: RUTELINI): A NEW TRIBAL AND GENERIC PLACEMENT FOR THE BOLIVIAN SCARAB PLATYCOELIA BICOLOR (GUTIÉRREZ) (ANOPLOGNATHINI)

Platycoelia bicolor (Gutiérrez) (Scarabaeidae: Rutelinae) is transferred from the tribe Anoplognathini, subtribe Platycoeliina, to the tribe Rutelini. Platycoelia bicolor is placed in the genus Eremophygus Ohaus and the taxonomic history of the species is discussed. The transfer creates a new combination, Eremophygus bicolor (Gutiérrez) and places the generic name Heterocallichloris Gutiérrez as a junior synonym of Eremophygus (new synonymy). Morphological characters that warrant the transfer are discussed. Se transfiere Platycoelia bicolor (Gutiérrez) (Scarabaeidae: Rutelinae) de la tribu Anoplognathini, subtribe Platycoeliina, a la tribu Rutelini. Se transfiere Platycoelia bicolor al género Eremophygus Ohaus y se discute su historia taxonómica. La transferencia crea una nueva combinación, Eremophygus bicolor (Gutiérrez) y ubica al nombre genérico Heterocallichloris Gutiérrez como un sinónimo junior de Eremophygus. Se discuten los caracteres morfológicos que justifican la transferencia.

TOWARD A "NEW DIVERSITY" AND THE REVITALIZATION OF THE "CAMPUS SPIRIT:" A "BANDUNG 2000" CONFERENCE FOR STUDENTS, STAFF AND FACULTY

In this session, "New Diversity" programs are designed and proposed, aimed at enabling minority staff, stu¬dents and faculty the kind of "cultural inoculation" needed to be able to address the concerns which plague most campuses.