Book Review of Discovering North American Rock Art Edited by Lawrence L. Loendorf, Christopher Chippindale, and David S. Whitley

If readers of Great Plains Research are seeking a window on rock art research in North America, this book provides a few clear panes, a few that are hazy, and a few muddy ones. Like many edited volumes, the weaker contributions and lack of a consistent style limit the book's usefulness. Some authors target a general readership; others clearly are addressing colleagues. The book has two stated themes: the history of rock art research in North America and recent approaches to rock art analysis. Articles by Julie Francis and (jointly) David Whitley and Jean Clottes explore why rock art research has long been marginalized in North America. Unfortunately, both of these otherwise observant essays slip into advocacy of shamanism as a unifying or primary explanation for rock art, an interpretive model by no means universally accepted by today's rock art specialists.

“PROVINCIALISM, PICKING SIDES AND BIAS: EFFECTS OF GEOGRAPHY ON MEDIA COVERAGE OF CRYSTAL BRIDGES MUSEUM OF AMERICAN ART, 2005-10.”

The development of Crystal Bridges Museum of American Art in Bentonville, Arkansas, by Wal-Mart heiress Alice Walton has prompted diverse coverage from print and online media. This investigation looked at trends in news stories and commentary from 2005-10 to show how the location of a medium affected coverage. Through the author’s own observations and interviews with journalists and other interested parties, several trends emerged. Media outlets outside Arkansas portrayed the museum as trying to plunder the cultural heritage of local communities and relied partly on the museum’s association with Wal-Mart and stereotypes of Arkansas to frame coverage. Arkansas media, faced with limited cooperation from the museum’s public relations apparatus, typically played a cheerleader role, at times overemphasizing the importance of the collection in the art world and showcasing few critical voices in stories about acquisitions and other areas of the museum’s development.