1 resultado para Time-to-collision

em Repository Napier


Relevância:

100.00% 100.00%

Publicador:

Resumo:

TV Advertising is evolving quickly. This article examines how the popularity of viewing content on mobile platforms is changing the way we advertise. VOD and OTT media services have meant that advertisers can now automate and personalise their TV advertising. It's having a significant impact on the UK TV business model.