3 resultados para Territorialidad Simbólica
em Repositório Institucional da Universidade Estadual de São Paulo - UNESP
Resumo:
The hypothesis that guides this work is: in the scenario posed by the first decade of the XXI century, the private companies act to conciliate their organizational principles, mission (how they want to arrive), vision (where they want to arrive) and values to the principles of its individual members, setting a certain style of corporate culture. That culture would pass by all hierarchical levels of enterprises, promoting the creation of subjective bonds between themselves and their employees in order to create or maintain, through shared values, social conventions that would ensure the certain style of symbolic domination inside and outside the physical and relational enterprises' spaces. I have as general objective, analyze, through a socio-anthropological approach, the dimension of the culture of private companies, how this guides the market practice and, in this sense, I seek to problematize the relationship between the actions of the analyzed companies (Nestle and, more specifically, Natura) and the representations and motivations of their employees. Furthermore, this study aims, specifically, to understand how the vision, the raison of being and the beliefs of Natura configure themselves as important strategic directives for the consolidation of an emotional bond between employees and those who aspire to be part of this organization. For this, I analyzed the Report Natura 2012, the conversations with some company employees and my participation in the selection process for trainee Young Talents Natura 2014
Resumo:
The proposed work is located in education field in exhibition spaces of art and seeks to analyze a process of formation as a mediator focusing on the public's relationship with art, taking into account the fact that often the general public does not dominate the codes of this area, being incumbent upon mediator introduce them. One of the main points to be analyzed is the impact that can be generated by the contact of the visitor with the mediator in the exhibition space, considering a spectrum of possibilities, where at one end focuses the belonging and in the other the symbolic violence. In this direction this research aims to build a relationship of emancipation and autonomy of both, the educator and the visitor. It is known that the concept of public is a generalization, therefore, the analysis of the mediation process, are having as support the experiences lived by the mediator, especially, in the relationship with the lay public. The locations of the experiences lived, were the SESC Pompéia and the Pavilion of the Bienal of São Paulo, different places, but both with the potential to generate reception and / or distances, shot through space (architecture), bodies, codes, accesses, works of art, repertoires, expographic and especially through the mobilization of educator front of all these issues. The cutting of the research covers the experience of the educator (as an intern and professional) in six exhibitions, in these two spaces, between the years 2010 to 2015.
Resumo:
Pós-graduação em Artes - IA