5 resultados para Olhar feminino
em Repositório Institucional da Universidade Estadual de São Paulo - UNESP
Resumo:
The hypothesis that guides this work is: in the scenario posed by the first decade of the XXI century, the private companies act to conciliate their organizational principles, mission (how they want to arrive), vision (where they want to arrive) and values to the principles of its individual members, setting a certain style of corporate culture. That culture would pass by all hierarchical levels of enterprises, promoting the creation of subjective bonds between themselves and their employees in order to create or maintain, through shared values, social conventions that would ensure the certain style of symbolic domination inside and outside the physical and relational enterprises' spaces. I have as general objective, analyze, through a socio-anthropological approach, the dimension of the culture of private companies, how this guides the market practice and, in this sense, I seek to problematize the relationship between the actions of the analyzed companies (Nestle and, more specifically, Natura) and the representations and motivations of their employees. Furthermore, this study aims, specifically, to understand how the vision, the raison of being and the beliefs of Natura configure themselves as important strategic directives for the consolidation of an emotional bond between employees and those who aspire to be part of this organization. For this, I analyzed the Report Natura 2012, the conversations with some company employees and my participation in the selection process for trainee Young Talents Natura 2014
Resumo:
This work analyzes the consequences of the intersection between the two spheres polis and oikos. It does so by examining themes present in three plays: Medea, Agamemnon and Lysistrata. The focus of the analysis is the way in which the feminine characters react to conflicts of interests in their respective situations. To fully comprehend which values correspond to which mentioned institution, the work also necessarily investigates the socialization and functions of both genders in fifth-century Athenian society. The analysis of the feminine condition in the creation myth implies the importance of the misogynistic sense of that time, which culminated in the silencing, discrediting, and systemic repression of females. The role of women in society, instilled in all girls starting in early childhood, is to succeed in marriage and domestic permanence. This lies opposite the masculine role, which was focused outside of the family center and to environments relating to war and public life. Matrimony and family, traditional female values, were threatened when overlapping with male interests, such as unavoidable war or social ascension through a different matrimonial bond. Therefore, it is possible to affirm that the opposition evident in the definitions male vs. female indicates that, in certain contexts, the interests of each element cause the conflicts present in the chosen plays
Resumo:
This present work is a theoretical and qualitative research divided into three chapters that aims to demonstrate how the representations of the female in the book The Mists of Avalon (1982), writing by Marion Zimmer Bradley, dialogues and revises the tradition of cavalry novels on the Arthurian legend, particularly Thomas Malory's Le Morte D'Arthur (1485) which brings the female from the images ideologically constructed of angel and monster. Bradley innovate the Matter of Britain when she created a version of the Arthurian myth following a perspective guided on the female. From the analysis of the history of Bradley's writing as well as the historical context of the development of feminism and the feminist criticism in which she wrote will be sought-point as The Mists of Avalon part of the tradition, but reframes the traditional episodes in order to deconstruct the patriarchal sense and the male images about the feminine
Resumo:
Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
Resumo:
Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)