Análisis de la cadena de valor, canales cortos de comercialización y horticultura multifuncional como opciones de puesta en valor: Caso de la Huerta de Aranjuez

La Vega de Aranjuez ha sido desde hace siglos conocida por la notoriedad de sus jardines y huertas históricas y también, en épocas más recientes, por ser la despensa de Madrid. A mediados del siglo XX, sin embargo, con las transformaciones que el sector agrario ha experimentado no sólo a nivel local, sino a escala global, empezó un proceso de declive que se ha acentuado en los últimos años. Paralelamente, en el año 2001, la Unesco declara el Paisaje Cultural de Aranjuez, como Patrimonio de la Humanidad con un valor universal excepcional. Parte de lo que sustenta este reconocimiento a nivel internacional radica en las peculiaridades del paisaje que conforma la actividad agraria. El cambio de orientación, eminentemente hortofrutícola hacia cultivos extensivos y superficies en barbecho, y la pérdida de importancia del sector, no han pasado desapercibidos para la administración local y han sido varios los intentos de recuperación y dinamización del sector en los últimos años. La investigación de la que es objeto esta Tesis Doctoral surgió por iniciativa del Ayuntamiento de Aranjuez, que en al año 2010 deseó conocer la situación del sector hortícola en el municipio, para lo cual, encargó un estudio a la UPM-ETSIA. Para conocer la realidad desde una perspectiva integral, se planteó abordar el análisis desde la perspectiva de Cadena de Valor. Las implicaciones de este concepto, su evolución y su papel como instrumento de análisis de la cadena alimentaria, han sido revisadas y presentadas en el epígrafe del Marco Conceptual. Por cadena de valor se entiende el conjunto de procesos desde el consumidor, a través de los proveedores que proporcionan productos, servicios e información que añaden valor hacia los clientes (Lambert & Cooper, 2000; Chen, 2004). Para el análisis de la situación del sector hortícola en Aranjuez, se procedió en varios pasos, los cuales constituyeron la primera fase de la investigación y contemplaron lo siguiente: 1. La identificación de los problemas y de las demandas de los actores de la cadena, realizando cortes transversales en el mercado a distintos niveles para conocer los puntos de vista de los operadores de la cadena (Gunasekaran & Patel ,2004; Rojas, 2009; Schiefer, 2007). Para ello se diseñaron cuestionarios y se dirigieron a representantes de cinco eslabones de la cadena presentes en el caso de estudio: Agricultores (15), Mayoristas (11), Detallistas (55), Consumidores (85) y Restaurantes (36), tanto en Aranjuez como en Madrid (un total de 202). 2. Análisis D.A.F.O de cada uno de los eslabones y de la cadena completa, como herramienta para identificar y sintetizar la problemática y las potencialidades del sector. 3. Análisis global de la Cadena de Valor mediante el Método de Organización Sectorial, según Briz, de Felipe y Briz (2010), el cual permite estudiar aspectos de la estructura, la conducta y el funcionamiento de la cadena. 4. Jornada de análisis por parte de un Panel de Expertos en la sede de la Fundación Foro Agrario, en la cual se presentaron las conclusiones del análisis de la cadena de valor y se plantearon estrategias para la dinamización del sector. Con los resultados del análisis en esta primera fase de la investigación, se obtuvo una panorámica de la cadena de valor. Algunos de los aspectos más destacados son los siguientes: • El eslabón productivo en Aranjuez está muy atomizado y trabaja por lo general de forma independiente. Cultiva hasta veinte productos hortícolas diferentes, entre los cuales los frutales están casi en desaparición y hay poca presencia de producto ecológico. Le preocupan los precios poco estables y bajos y por lo general no trabaja con contratos. •El eslabón mayorista prácticamente carece de presencia en Aranjuez y está representado en su mayoría por operadores de Mercamadrid, los cuales demandan mayores volúmenes y mejor normalización de los productos hortícolas procedentes de Aranjuez. • El eslabón detallista consultado es diverso (con representación de comercios minoristas, supermercados e hipermercados) y también demanda mayores volúmenes de producción y mejoras en la normalización. Un 80% conoce los productos de Aranjuez, especialmente el espárrago y la fresa-fresón citados en un 74% y 63% de los casos respectivamente. • En el eslabón de consumidores, el 79% de los encuestados da importancia a la procedencia de los productos hortícolas y un 82% conoce los productos de la Huerta de Aranjuez, siendo los más consumidos el espárrago y el fresón. Un 42% de los encuestados compra producto ecológico por razones de salud, sabor y buscando la ausencia de químicos. • El eslabón de restaurantes es un gran consumidor de hortalizas, la gran mayoría de los productos incluidos en el análisis se oferta en más del 75% de los casos. Las más presentes son tomate y espárrago. La fresa y el fresón (en un 83% de los casos), y el espárrago (72%) seguido de la alcachofa (44%) son los productos de Aranjuez que más se conocen en el conjunto de los restaurantes entrevistados. El 75% de los restaurantes prefiere el producto fresco frente al procesado o congelado. La mayoría de los restaurantes locales (92%) estaría dispuesto a incluir en su carta una diferenciación para los productos de Aranjuez. Sin embargo, en el resto de restaurantes el porcentaje es mucho menor (21%). Entre las conclusiones del análisis se evidenció que un 52% de las ventas de los agricultores se realizaba sin intermediarios y un 69% de los consumidores se manifestaba interesado en adquirir productos de Aranjuez directamente del campo a su casa. Se identificó de esta manera que el acortamiento de la cadena se está utilizando como una forma de crear valor. Para profundizar en este aspecto, se planteó una segunda fase en la investigación. Además de estudiar diversos aspectos de los canales cortos de comercialización, se planteó estudiar el enfoque multifuncional de la horticultura, como estrategia para poner en valor la Huerta ribereña. Para dar una coherencia con la fase anterior, el planteamiento se realizó también desde la perspectiva de la cadena de valor, orientando la consulta hacia el eslabón consumidor. De esta manera, se realizó una consulta mediante cuestionario a 221 consumidores sobre diferentes aspectos relativos a los Canales Cortos de Comercialización (CCC) y la Horticultura Multifuncional (HM)1, lo cual permitió realizar un análisis cuantitativo de diferentes variables. Para completar la visión integral de la cadena corta, se seleccionaron 6 proyectos significativos que son ejemplos de diversas tipologías de canales cortos de comercialización en Aranjuez y Madrid, como representantes del denominado eslabón de “Promotores de CCC” y se consultó también a la Asociación de Productores de la Huerta de Aranjuez, constituida formalmente en el año 2014, como representante del eslabón Productor. Para la obtención de información, la cual tiene un carácter cualitativo en el caso de estos dos eslabones de la cadena, se realizaron cuestionarios y Estudios de Caso de cada proyecto. Los cuestionarios de esta segunda fase de consulta a los eslabones de la cadena corta contuvieron cuestiones relativas a los canales cortos de comercialización, tanto a nivel general (concepto de canal corto, puntos fuertes y ventajas que aportan, dificultades para su desarrollo, factores clave para su éxito) como para el caso concreto de la Huerta de Aranjuez (perfil del consumidor, factores implicados en la compra de verduras, utilización de diversas modalidades de canal corto, relación con las tecnologías de la información y comunicación (TICs) y la producción ecológica o la importancia del factor confianza). También aspectos relacionados con la Horticultura Multifuncional, como son, la valoración de diferentes actividades o proyectos de carácter agro-turístico, educativo, social o terapéutico, o la percepción del consumidor de las actividades de huerta como fuente de bienestar y como agente satisfactor de diversas necesidades humanas. Para completar la visión sobre estos dos temas, CCC y HM, se realizó una consulta mediante cuestionario a Expertos en el campo de los canales cortos de comercialización, procedentes del ámbito académico, y a Profesionales en activo trabajando en proyectos de horticultura social y terapéutica. La información aportada, aunque tiene carácter cualitativo, complementa el estudio ofreciendo la perspectiva académica en el caso de los canales cortos y amplía la información sobre la horticultura multifuncional, tratando cuestiones relativas al desempeño profesional o a la formación existente en España en el campo de la horticultura social y terapéutica. Los resultados de esta segunda fase de la investigación, entre otras cuestiones, evidenciaron que: • Los canales cortos de comercialización implican mucho más que la simple reducción de intermediarios y comprenden una gran diversidad de tipologías. • Los casos estudiados, están enfocados en su mayoría al producto ecológico y su funcionamiento está muy fundamentado en el uso de TICs y en el factor confianza. • En relación a la compra de verduras en el ámbito de los canales cortos, son aspectos muy valorados por el consumidor la calidad del producto, la rapidez y frescura con la que llega del campo a la mesa y que el Producto sea recogido en su punto óptimo de maduración. • Las actividades en el ámbito de la horticultura multifuncional son valoradas positivamente por los consumidores, siendo las más puntuadas las de huerto educativo, huerto terapéutico, seguidas de visitas guiadas y degustaciones de productos de huerta en restaurantes. • Por lo general existe una valoración muy alta de la huerta como fuente de bienestar y de satisfacción de necesidades humanas básicas, especialmente las de una alimentación saludable y de conexión con la naturaleza. Para terminar esta síntesis de la investigación realizada, se presentan las principales conclusiones a nivel global de la Tesis, que son las siguientes: 1. La metodología de cadena de valor ha resultado adecuada para conocer la complejidad y el funcionamiento del sector hortícola arancetano desde una perspectiva integral. 2. La Huerta de Aranjuez cuenta con importantes fortalezas, sustentadas en la calidad de sus suelos y en la fama que mantienen sus productos, pero también debilidades. Esto supone poco volumen de producción, que dificulta la relación con mayoristas y grandes detallistas. 3. El acortamiento de la cadena, mediante canales cortos de comercialización se ha identificado como una forma de creación de valor en la cadena. Existen oportunidades de abastecimiento a consumidores de Madrid mediante canales cortos, sin embargo, las modalidades que requieren mayor organización o requisitos de producción ecológica todavía no están desarrolladas. 4. La producción ecológica podría ser una estrategia para crear valor pero todavía es un método de cultivo muy minoritario en la cadena productiva arancetana. 5. Las peculiaridades de la Huerta de Aranjuez propician la puesta en práctica del enfoque multifuncional de la horticultura como vía de desarrollo económico. Los resultados apuntan a una posible demanda de servicios que contemplen actividades de horticultura de carácter educativo, terapéutico y agro-turístico, conducidas por profesionales. Existe una percepción positiva sobre el potencial de la huerta como fuente de bienestar y de satisfacción de necesidades humanas básicas. 6. La puesta en marcha de proyectos empresariales en el ámbito de la horticultura social es una apuesta interesante para crear valor en la huerta que ha sido valorada positivamente por los eslabones de la cadena corta consultados. 7. El campo de la Horticultura Multifuncional que contempla aspectos educativos, sociales y terapéuticos conforma una disciplina con posibilidades de desarrollo que en la investigación se perciben como limitadas por la falta de profesionales y su acceso a una formación adecuada en España. El estudio de los Canales Cortos de Comercialización y de la Horticultura Multifuncional como vías de puesta en valor en el caso de la Huerta de Aranjuez ha tenido un carácter exploratorio y en gran parte cualitativo en esta Tesis Doctoral. Ambos conceptos han desvelado cierta complejidad y requieren de un mayor conocimiento en diversos aspectos para su puesta en práctica con éxito. Se abre, por tanto, un campo para futuras investigaciones que profundicen en estos ámbitos. ABSTRACT La Vega de Aranjuez has been known for centuries for the reputation of its orchards and historic gardens and, more recently, as the pantry of Madrid. However, in the mid-twentieth century, with the transformations in agriculture, not only locally, but globally, began a process of decline that has been accentuated in recent years. Meanwhile, in 2001, Unesco declared Aranjuez Cultural Landscape, as a World Heritage Site with outstanding universal value. Part of what underpins this international recognition lies in the peculiarities of the landscape created by farming. The shift, from an eminently horticultural vocation to extensive field crops and fallow surfaces, and the loss of importance of the sector, have not gone unnoticed for local authorities and have been several attempts at recovery and revitalization of the sector in recent years. The beginning of this research came at the initiative of the municipality of Aranjuez, which in 2010 wanted to know the situation of the horticultural sector, for which he commissioned a study by the UPM-ETSIA. To know reality from an integral perspective, it was proposed to approach the analysis from the perspective of value chain. The implications of this concept, its evolution and its role as an instrument of analysis of the food chain, have been reviewed and presented in Chapter 3.2. The value chain concept refers to all the processes from the consumer, through suppliers who provide products, services and information that add value to customers (Lambert & Cooper, 2000; Chen, 2004). For the analysis of the situation of the horticultural sector in Aranjuez, which constituted the first phase of research, it proceeded in several steps: 1. Identifying the problems and demands of the actors in the chain, making transverse cuts in the market at different levels to meet the views of the chain operators (Gunasekaran & Patel , 2004; Rojas, 2009; Schiefer, 2007). Questionnaires were designed for it and went to representatives of the five links in the chain: Farmers (15), Wholesalers (11), Retailers (55), Consumers (85) and Restaurants (36), both in Aranjuez and Madrid (a total of 202). 2. SWOT analysis of each chain actor and of the whole supply chain, as a tool to identify and synthesize the problems and potential of the sector. 3. Analysis of the whole supply chain by Industrial Organization Method according to Briz et al. (2010), which allows to study aspects of the structure, conduct and performance of the chain. 4. Analysis by a Panel of Experts at Foro Agrario Foundation headquarters, where the conclusions of the analysis were presented and strategies for the revitalization of the sector were raised. The results of the analysis in this first phase of the research, presented an overview of the value chain. Some of the highlights are: - The productive sector in Aranjuez is very fragmented and usually works independently. With a wide variety of horticultural products (up to 20), fruit crops almost disappearing and little presence of organic product. Is concerned about the unstable and low prices and usually does not work with contracts. - The wholesale sector with virtually no presence in Aranjuez is represented mostly by Mercamadrid operators, who demand higher volumes and better standardization of horticultural products from Aranjuez. - The retailer sector is diversified (with representation from retailers, supermarkets and hypermarkets) and also demand higher production volumes and improved standardization. 80% know the products of Aranjuez, especially asparagus and strawberry-strawberry cited by 74% and 63% of cases respectively. - Among the consumers, 79% give importance to the origin of horticultural products and 82% know the products from Aranjuez, the most consumed asparagus and strawberries. 42% buy organic products for health, taste and absence of chemicals. - Restaurants are big consumers of vegetables, most of the products included in the analysis is offered in over 75% of cases. The most: tomato and asparagus. Strawberry (83% of cases), and asparagus (72%) followed by the artichoke (44%) are the products of Aranjuez more known in all the surveyed restaurants. 75% of the restaurants prefer fresh product against processed or frozen. Most local restaurants (92%) would be willing to include in their menu a differentiation for products of Aranjuez. However, for those restaurants from Madrid the percentage is much lower (21%). Among the conclusions of the analysis it showed that 52% of sales were realized from farmers without intermediaries and 69% of consumers expressed interest in acquiring products directly from field to table. It has been identified that the shortening of the chain is being used as a way to create value. To deepen this aspect, a second phase investigation arose. Besides studying various aspects of the short supply chains, it was also proposed to study the functional approach of horticulture as a strategy to add value. To provide consistency with the previous phase, the focus was also conducted from the perspective of the value chain, directing the query to consumers. Thus, again it was used the questionnaire as a methodological tool, and 221 consumers were asked about different aspects of the Short Suppy Chains (SSC) and Multifunctional Horticulture (MH)2, which allowed a quantitative analysis of several variables. To complete the comprehensive view of the short chain, 6 significant projects were selected as examples of different types of short supply chains in Aranjuez and Madrid, representing "SSC Promoters" and also the “Asociación de Productores de la Huerta de Aranjuez”, formally constituted in 2014, was asked representing the productive sector. The Study Case and again the questionnaire were elected as methodological tools in a qualitative analysis. The questionnaires of this second phase of research contained short supply chain issues, as a general topic (short supply chain concept, strengths and advantages they bring difficulties for its development, key factors success) and also refered to the case of Aranjuez (consumer profile, factors involved in the purchase of vegetables, use of several types of short supply chains, relation with information and communication technologies (ICTs) and organic production or the importance of trust in short supply chains). It also contemplated aspects of multifunctional horticulture, such as the valuation of different activities (agro-tourism, educational, social or therapeutic horticulture) and consumer perception about horticultural activities as a source of welfare and satisfactor of human needs. To complete the vision of these two issues, SSC and MH, experts in the field of short supply chains and professionals working in the field of social and therapeutic horticulture were asked. The qualitative information provided, complements the study offering a new perspective in the value chain analysis, such as those relating to job performance, the difficulties encountered or training existing in our country in the field of social and therapeutic horticulture. The results of this second phase of research showed that: Short supply chains involve much more than simply reducing intermediaries and cover a wide range of types. The cases studied are mostly focused on ecological product and its operation is heavily based on the use of ICTs and the trust factor. In connection with the purchase of vegetables in the field of short supply chains, product quality, speed and freshness with which comes from the field to the table and products picked at its peak maturation, are aspects highly valued by the consumer. Activities in the field of multifunctional horticulture are positively valued by consumers, the most scored: the educational garden, therapeutic garden, followed by guided tours and tastings of vegetables from Aranjuez in restaurants. Horticultural activities were highly valuated as a source of welfare and satisfaction of human needs, especially those of healthy eating and connection with nature. To complete this summary, the main conclusions of the research are presented as follows: 1. The value chain approach has been adequate to meet the complexity and operation of the horticultural sector in Aranjuez from a holistic perspective. 2. La Huerta de Aranjuez has important strengths, underpinned by the quality of its soils and fame that keep their products, but also weaknesses. This implies low volume of production, which makes difficult the link with wholesalers and large retailers. 3. The shortening of the chain by short supply chains has been identified as a way of creating value in the chain. Opportunities exist to supply consumers from Madrid by short supply chains, however, methods that require greater organization or requirements of organic production are not yet developed. 4. Organic production could be a strategy to create value but is not generally being implemented in the production chain. 5. The peculiarity of the Huerta de Aranjuez favours the implementation of the multifunctional approach as a means of economic development. The results point to a possible demand for multifunctional horticulture that include educational, therapeutic and agro-tourism activities. There is a positive perception of the potential of horticultural activities as a source of welfare and satisfaction of basic human needs. 6. The implementation of business projects in the field of social horticulture are an interesting way to create value that has been highly valued in the short supply chain. 7. The field of Multifunctional Horticulture which includes educational, social and therapeutic aspects, forms a discipline with possibilities of development, which in research are seen as limited by the lack of professionals and access to adequate training in our country. The study of Short Supply Chains and Multifunctional Horticulture as strategies to create value in the case of the Huerta de Aranjuez has an exploratory character and largely qualitative in this research. Both concepts have revealed some complexity and require greater knowledge in various aspects for successful implementation. It opens therefore a field for future research to deepen in these areas.

Industriales Research Meeting 2016

Industriales Research Meeting 2016 (IRM16) is an event to show the research activities at the School of Industrial Engineering (ETSII) of the Technical University of Madrid (UPM). The main purpose of this event is to present the ongoing research carried out by professors and researchers of the Institutes, Research Centres, Research Groups and Departments of this School, through funded research projects in close collaboration with public and private institutions and companies, some of them from IBEX-35. This book contains the 138 posters presented from different branches of engineering such as: acoustic, aerospace, bioengineering, chemical, electrical, electronics, automation, energy, environmental, management and industrial organization, laser technology and industrial organization, laser technology and applications, materials, mathematics, statistics, mechanics, manufacturing, structures, nuclear technology, seismic, vehicles and railways.

Food market analysis: a case study of the Glocal methodology in the Dominican Republic

The present paper provides an insight into the food value chain of three specific sectors (fruit and vegetables, poultry and rice) in the Dominican Republic. The Glocal methodology used for the study combines a global view with local conditions and thus it can be applied to food markets. Each of these food chains is analyzed by following traditional industrial organization theory, based on structure, conduct and performance. Regarding the specific case of the Dominican Republic, different sources of information are used to analyze the weaknesses of the studied chains, including direct interviews. The food value chains of fruit and vegetables, poultry and rice in the Dominican Republic show a lack of structure and they are undergoing changes; however, they also have great opportunities to improve efficiency by making some changes.

Arquitectura industrial tabacalera en la España peninsular: secaderos y fábricas

La Arquitectura industrial del tabaco en España está representada por dos tipos de construcciones, que corresponden a las dos fases en las que se divide el proceso de producción del tabaco: los secaderos (arquitectura bioclimática donde se realiza el secado), y las fábricas (centros donde se elabora el tabaco procedente de los secaderos). Las fábricas se repartieron por todo el territorio español, ocupando preferiblemente los lugares costeros, aunque existen casos en los que su localización obedecía a razones políticas. Estos edificios, en su mayoría, incluidos en los centros históricos de las ciudades, han cambiando de uso, y las antiguas fábricas de tabaco se han transformado en su mayoría, en centros de cultura, o centros sociales y representativos. La tesis surge del análisis de las características constructivas de la arquitectura industrial del tabaco: de los secaderos y de las fábricas, por tratarse de una tipología con suficiente entidad y un ejemplo de arquitectura bioclimática de producción en el caso de los secaderos, y por conseguir haberse adaptado a otros usos en el caso de las fábricas. La arquitectura de producción emplea un lenguaje acorde con los avances de la industrialización, anticipando materiales y estructuras, y condensando en una tipología específica las complejas relaciones establecidas entre producto, hombres y espacio. Estos edificios tuvieron una extensa implantación en el territorio, y se caracterizan por una serie de valores tecnológicos, arquitectónicos, sociológicos y paisajísticos, que hacen de ellos un documento de primera magnitud para conocer: la evolución e implantación de las técnicas constructivas (materiales y estructuras), los procesos de innovación tipológica y la estructura económica y procedimientos técnicos utilizados. El territorio en el que se insertan constituye su contexto territorial, por lo que no sería adecuado considerar estos edificios como elementos aislados, sin analizar la relación con el entorno en el que se generaron. Por este motivo, se analizan las condiciones higrotérmicas ambientales de los secaderos para compararlas con las de confort humano y establecer relaciones y parámetros compatibles. Los ejemplos analizados de secaderos son todos de fábrica. El uso del ladrillo como módulo principal para la elaboración de un edificio, supone la consideración de un “grado cero” de todo el aparato constructivo y compositivo de la arquitectura. Dejar el ladrillo visto, supone hacer explícitos todos los procesos acumulativos. Este elemento mínimo, permite unas posibilidades enormemente abiertas, pero no absolutamente aleatorias, que definen su propia lógica combinatoria. La exigencia de sinceridad, característica de la arquitectura industrial, en la exposición de los materiales, exhibiéndolos en su propia naturaleza y en el modo real de ser utilizados, se hace patente en este tipo de construcción. Se realiza un estudio de permeabilidad en las fachadas de los secaderos, para determinar el grado de ventilación y su relación con la orientación, el patrón de celosía empleado y el volumen total. Este sistema de acondicionamiento climático específico, puede servir de recurso a otras construcciones, por lo que se podría trasladar el sistema constructivo y formal de los secaderos a otros usos, desde una doble vertiente: Arquitectura para la adaptación climática al entorno. Arquitectura como generadora de condiciones climáticas específicas, en el interior. La utilidad de los secaderos es fundamentalmente: proporcionar sombra, ventilación y un espacio cubierto, pero permeable en sus fachadas. La arquitectura industrial debe ser reconocida dentro del conjunto patrimonial, debido a sus características propias que permiten su diferenciación del resto de la arquitectura. Conocer la estructura productiva permite analizar correctamente estas construcciones, ya que el programa inicial es básico para entender la organización del espacio interior. Las fábricas no se situaron cerca de las zonas de producción del tabaco, excepto en dos casos: Cádiz y Palazuelo, en los que existen secaderos y campos de cultivo de hoja de tabaco en las áreas cercanas. La principal causa de esta separación es que el proceso de obtención de tabaco es un proceso dividido en dos fases principales: proceso primario y proceso secundario. En el proceso primario la hoja de tabaco se seca en los secaderos, en los que es determinante el clima, pero únicamente en el caso del secado del tabaco al aire. En el proceso secundario sin embargo, el tabaco llega previamente tratado a las fábricas, por lo que no influye el clima en esta parte del proceso. Esta razón determina que en las áreas climáticas donde se centra el estudio, haya zonas en las que existen fábrica y secaderos y otras en las que únicamente existe fábrica, o sólo secaderos. La localización de las fábricas atendía a razones de muy diferente índole, las más importantes fueron: geográficas, estratégicas, y políticas. En la mayoría de las fábricas la elección de la ciudad de emplazamiento estaba ligada a la recepción de la materia prima, que principalmente se hacía por vía marítima, o acuática (el caso de Sevilla), y por vía terrestre, utilizando como medio de transporte el ferrocarril. Sólo dos casos, de las antiguas fábricas, corresponden a razones políticas, son las dos únicas que no están en la costa: Madrid y Logroño. La de Madrid se construyó por centralidad política, y porque geográficamente ocupaba el punto central de todas las comunicaciones terrestres por carretera y ferrocarril. Muchas de las fábricas se situaron cercanas a las estaciones de ferrocarril. La de Logroño atendió, sin embargo, a razones políticas. Para finalizar, se realiza un estudio comparativo de las fábricas de Sevilla, Madrid y San Sebastián. Las razones que justifican esta elección son: - La de Sevilla fue históricamente la primera fábrica y la más importante. - La de Madrid fue la más importante a nivel administrativo, la sede de Tabacalera se instaló en la capital, y después de la de Sevilla, fue la que sirvió de modelo al resto de las fábricas. - La de San Sebastián era la más grande del Norte. Los análisis que se han realizado son de: volumen y superficies de patios, superficies de cubierta, permeabilidad o huecos en fachadas, orientación y soleamiento de patios, distribución espacial interior y organización, y evolución de usos. Podemos observar que en la mayoría de estas fábricas ha habido una transformación en el uso, pasando de ser edificios industriales a edificios culturales. Estas construcciones se pueden considerar como infraestructuras adaptables, por ser útiles, sostenibles y funcionales. ABSTRACT The Spanish industrial architecture of tobacco is represented by two construction types that correspond to the two phases of tobacco production: the drying sheds (bioclimatic constructions where the drying process takes place) and factories (centres where tobacco is processed after the drying process). The factories were distributed throughout the Spanish territory, preferably occupying coastal locations, although some of them were located elsewhere following political reasons. Most of the buildings inside city centres have suffered changes in their use, becoming cultural, social or representative centres. This thesis attempts the analysis of the constructive systems employed in tobacco industrial architecture, from drying sheds to factories. The drying sheds are an example of bioclimatic industrial architecture. The factories are a typology that have successfully adapted to new uses. Industrial architecture uses a language that follows the advances in industrialization, anticipating new materials and structures, and merging the complex relationships established among products, human beings, space and locations. These buildings were promoted extensively in the country. They are characterized by technological architectural sociological and landscaping innovations. They are considered as important examples of the evolution and the implementation of construction techniques (building materials and structures). They are also considered as examples of innovation in the building typology, in their economic structure and in the technologies that they have applied. The settings in which the drying sheds are placed have an important influence in them. They cannot be considered as isolated elements. Instead, there is a close relationship between drying sheds and the surroundings in which they are located. Drying sheds’ hygrotermal and environmental conditions are analyzed in this thesis to compare them with the values of human comfort and find suitable relationships and parameters. All the drying sheds that have been analyzed are constructed with brick. This implies a consideration of “zero degree” for both the construction and the composition of the architectural process. The detailing - entails making all the accumulative processes explicit as the brick walls are left exposed. This minimal component allows a wide range of options that are never random but based on the logic of the way in which it is combined. The “sincerity” in the exposition of material, displaying them in their very nature and showing how they are really used, is a basic characteristic of industrial architecture, and it is even more expressive in these types of buildings. The walls of the drying sheds undergo a permeability assessment in order to determine the degree of ventilation and orientation, the lattice pattern used and the overall volume. This specific conditioning system can serve as a resource for other buildings, and consequently, it could be transferred to other uses within a two-pronged approach: -Climatically adapted architecture that takes into account the surroundings. -Architecture as a generator of specific climatic conditions indoors. Drying sheds’ main purposes / aims deal with how to provide shade, ventilation and a covered space as well as permeability. The industrial architecture must be recognized as historical valuable buildings due to its intrinsic and distinctive characteristics. Knowing the productive structure, allow us to make a proper analysis of these buildings, since the basic aim, is to understand the spatial organization indoors. Factories did not come close to the tobacco production, with the exception of Cádiz and Palazuelo, where there are sheds and tobacco croplands nearby. The main reason for this separation is that the process of obtaining tobacco has two processes: the primary process and the secondary process. In the primary process tobacco leaves are left to dry. In the secondary process, previously manufactured tobacco allocated in the factories where the weather conditions are not important. This fact determines that in the climate areas where this study tales place there are some cases in which we can find both factories and drying sheds, and others where there are either factories or drying sheds only. The location of these factories met various demands, being the most outstanding the ones related to geographic, strategic and political reasons. In most factories the choice of its location was often linked to the incoming of raw goods, mainly delivered through waterways –it is the case of Seville,) and by land, using railways. The location of the factories was linked to political reasons in only two cases Madrid and Logroño, which are the only ones that are not placed near the coast. The one in Madrid was built due to its political centrality and because geographically speaking, it was the reference landmark of means of land and rail transports. Many factories, in fact, were settled nearby rail stations. For the factory in Logroño, only political reasons were taken into consideration. I should like to close by undertaking a comparative study of factories in Seville, Madrid and San Sebastian. There are a number of reasons to substantiate this choice: -The factory in Seville was historically speaking the first that was built and the most important one. -The factory in Madrid was the most important one administratively. This factory was the headquarters as well as being, after Seville, the one which provided a model for other factories. -The factory in San Sebastian is the biggest in the North of Spain. The analysis carried out are related to the volume of the buildings and the surface areas of the courtyards, the surface of the roofs, the permeability of the walls and the openings of the façade, the orientation and the sun exposure, the indoor spatial distribution and organization and evolution of the uses (formerly and currently) I observe that in most of these factories there has been a change in the use of the buildings, from industrial cultural purposes. These buildings can be considered as adaptable infrastructures based on a combination of architectural practicability, sustainability and functionality.

Analysing the complexity of the model-based decision making processes within the industrial management context

PURPOSE The decision-making process plays a key role in organizations. Every decision-making process produces a final choice that may or may not prompt action. Recurrently, decision makers find themselves in the dichotomous question of following a traditional sequence decision-making process where the output of a decision is used as the input of the next stage of the decision, or following a joint decision-making approach where several decisions are taken simultaneously. The implication of the decision-making process will impact different players of the organization. The choice of the decision- making approach becomes difficult to find, even with the current literature and practitioners’ knowledge. The pursuit of better ways for making decisions has been a common goal for academics and practitioners. Management scientists use different techniques and approaches to improve different types of decisions. The purpose of this decision is to use the available resources as well as possible (data and techniques) to achieve the objectives of the organization. The developing and applying of models and concepts may be helpful to solve managerial problems faced every day in different companies. As a result of this research different decision models are presented to contribute to the body of knowledge of management science. The first models are focused on the manufacturing industry and the second part of the models on the health care industry. Despite these models being case specific, they serve the purpose of exemplifying that different approaches to the problems and could provide interesting results. Unfortunately, there is no universal recipe that could be applied to all the problems. Furthermore, the same model could deliver good results with certain data and bad results for other data. A framework to analyse the data before selecting the model to be used is presented and tested in the models developed to exemplify the ideas. METHODOLOGY As the first step of the research a systematic literature review on the joint decision is presented, as are the different opinions and suggestions of different scholars. For the next stage of the thesis, the decision-making process of more than 50 companies was analysed in companies from different sectors in the production planning area at the Job Shop level. The data was obtained using surveys and face-to-face interviews. The following part of the research into the decision-making process was held in two application fields that are highly relevant for our society; manufacturing and health care. The first step was to study the interactions and develop a mathematical model for the replenishment of the car assembly where the problem of “Vehicle routing problem and Inventory” were combined. The next step was to add the scheduling or car production (car sequencing) decision and use some metaheuristics such as ant colony and genetic algorithms to measure if the behaviour is kept up with different case size problems. A similar approach is presented in a production of semiconductors and aviation parts, where a hoist has to change from one station to another to deal with the work, and a jobs schedule has to be done. However, for this problem simulation was used for experimentation. In parallel, the scheduling of operating rooms was studied. Surgeries were allocated to surgeons and the scheduling of operating rooms was analysed. The first part of the research was done in a Teaching hospital, and for the second part the interaction of uncertainty was added. Once the previous problem had been analysed a general framework to characterize the instance was built. In the final chapter a general conclusion is presented. FINDINGS AND PRACTICAL IMPLICATIONS The first part of the contributions is an update of the decision-making literature review. Also an analysis of the possible savings resulting from a change in the decision process is made. Then, the results of the survey, which present a lack of consistency between what the managers believe and the reality of the integration of their decisions. In the next stage of the thesis, a contribution to the body of knowledge of the operation research, with the joint solution of the replenishment, sequencing and inventory problem in the assembly line is made, together with a parallel work with the operating rooms scheduling where different solutions approaches are presented. In addition to the contribution of the solving methods, with the use of different techniques, the main contribution is the framework that is proposed to pre-evaluate the problem before thinking of the techniques to solve it. However, there is no straightforward answer as to whether it is better to have joint or sequential solutions. Following the proposed framework with the evaluation of factors such as the flexibility of the answer, the number of actors, and the tightness of the data, give us important hints as to the most suitable direction to take to tackle the problem. RESEARCH LIMITATIONS AND AVENUES FOR FUTURE RESEARCH In the first part of the work it was really complicated to calculate the possible savings of different projects, since in many papers these quantities are not reported or the impact is based on non-quantifiable benefits. The other issue is the confidentiality of many projects where the data cannot be presented. For the car assembly line problem more computational power would allow us to solve bigger instances. For the operation research problem there was a lack of historical data to perform a parallel analysis in the teaching hospital. In order to keep testing the decision framework it is necessary to keep applying more case studies in order to generalize the results and make them more evident and less ambiguous. The health care field offers great opportunities since despite the recent awareness of the need to improve the decision-making process there are many opportunities to improve. Another big difference with the automotive industry is that the last improvements are not spread among all the actors. Therefore, in the future this research will focus more on the collaboration between academia and the health care sector.