Product placement in reality television : Consumer’s perception and attitude change towards product placement in a German baking show

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Autoria(s): Suhrbier, Alexandra; Behring, Tibora Kyra

Data(s)	2016
Formato	application/pdf
Identificador	http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-30011
Idioma(s)	eng
Direitos	info:eu-repo/semantics/openAccess
Tipo	Student thesis info:eu-repo/semantics/bachelorThesis text