Investigating the Nonlinear and Conditional Effects of Trust on Effective Customer Retention --The Role of Institutional Contexts


Autoria(s): Zou, Haiyan (Medody); Qureshi, Israr; Fang, Yulin; Sun, Heshan; Lim, Kai; Ramsey, Elaine; McCole, Patrick
Data(s)

2016

Identificador

http://pure.qub.ac.uk/portal/en/publications/investigating-the-nonlinear-and-conditional-effects-of-trust-on-effective-customer-retention-the-role-of-institutional-contexts(a7c792c3-ec87-4b12-a120-2ff021b476e4).html

Idioma(s)

eng

Direitos

info:eu-repo/semantics/restrictedAccess

Fonte

Zou , H M , Qureshi , I , Fang , Y , Sun , H , Lim , K , Ramsey , E & McCole , P 2016 , ' Investigating the Nonlinear and Conditional Effects of Trust on Effective Customer Retention --The Role of Institutional Contexts ' .

Tipo

conferenceObject