Restaurant Marquees: A Help or Hindrance'?
| Data(s) |
01/01/1989
|
|---|---|
| Resumo |
The marquee is one of the most common and cost-effective forms of advertising, but it can be a restaurant's worst enemy. Here are some surprising facts about its use and misuse. |
| Formato |
application/pdf |
| Identificador |
http://digitalcommons.fiu.edu/hospitalityreview/vol7/iss2/9 http://digitalcommons.fiu.edu/cgi/viewcontent.cgi?article=1149&context=hospitalityreview |
| Publicador |
FIU Digital Commons |
| Fonte |
Hospitality Review |
| Palavras-Chave | #John R. Dienhart #Michael M. Lefever #Restaurant Marquees: A Help or Hindrance #Outdoor Plants #Poster Panel #Painted Bulletin #Gross Rating Points (GRP’s) #Spectacular Sign #Advertising #Food and Beverage Management #Hospitality Administration and Management |
| Tipo |
text |
