Hospitality Innovations: Identifying Successful Practices


Autoria(s): Ottenbacher, Michael C.; Gray, Brendan
Data(s)

01/01/2004

Resumo

The authors report on a survey of 185 hospitality managers to investigate which process activities are related to the success of new hospitality innovations. The results suggest that successful new hospitality projects result from a more holistic, systematic, and professional approach to the innovation process.

Formato

application/pdf

Identificador

http://digitalcommons.fiu.edu/hospitalityreview/vol22/iss2/6

http://digitalcommons.fiu.edu/cgi/viewcontent.cgi?article=1391&context=hospitalityreview

Publicador

FIU Digital Commons

Fonte

Hospitality Review

Palavras-Chave #Hospitality Administration and Management
Tipo

text