Global brands:The Evolution of Multinationals in Alcoholic Beverages. By Teresa da Silva Lopes. New York: Cambridge University Press, 2007. xxii + 303 pp. Illustrations, tables, appendix, bibliography, notes, index. Cloth, $50.00. ISBN: 978-0-521-83397-4.
Data(s) |
01/03/2009
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Resumo |
Book review |
Formato |
application/pdf |
Identificador |
http://eprints.aston.ac.uk/18560/1/Global_brands.pdf Decker, Stephanie (2009). Global brands:The Evolution of Multinationals in Alcoholic Beverages. By Teresa da Silva Lopes. New York: Cambridge University Press, 2007. xxii + 303 pp. Illustrations, tables, appendix, bibliography, notes, index. Cloth, $50.00. ISBN: 978-0-521-83397-4. Business History Review, 83 (S1), pp. 208-210. |
Relação |
http://eprints.aston.ac.uk/18560/ |
Tipo |
Article PeerReviewed |