Collaborative experience and alliance performance: The mediating role of market orientation


Autoria(s): Ratten, V.
Contribuinte(s)

G. Geursen

R. Kennedy

M. Tolo

Data(s)

01/01/2003

Identificador

http://espace.library.uq.edu.au/view/UQ:99946

Idioma(s)

eng

Publicador

The University of South Australia

Palavras-Chave #E1 #350204 Marketing and Market Research #720401 Marketing
Tipo

Conference Paper