Consumer search of the web: The web browser skills scale - a measure of consumer web search facilitation
Contribuinte(s) |
J.E. Lewin |
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Data(s) |
01/01/2003
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Identificador | |
Publicador |
Academy of Marketing Science |
Palavras-Chave | #E1 #350204 Marketing and Market Research #720401 Marketing |
Tipo |
Conference Paper |