A Comparison of SOM Neural Networks and K-Means Clustering Using Real World Data: Chinese consumer attitudes towards imported fruit

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Autoria(s): Sun, X. T.; Collins, R. J.; Kim, J.

Contribuinte(s)	M.L.A.T.M. Hertog; B.R. Mackay
Data(s)	01/01/2001
Identificador	http://espace.library.uq.edu.au/view/UQ:96465
Idioma(s)	eng
Publicador	ISHS
Palavras-Chave	#E1 #350204 Marketing and Market Research #720401 Marketing
Tipo	Conference Paper