M-marketing: New directions in B2C e-business

---

Autoria(s): Sullivan Mort, G.; Drennan, J. C.

Contribuinte(s)	S.Chetty and B. Collins
Data(s)	01/01/2001
Identificador	http://espace.library.uq.edu.au/view/UQ:96056
Idioma(s)	eng
Publicador	ANZMAC
Palavras-Chave	#E1 #350204 Marketing and Market Research #720401 Marketing
Tipo	Conference Paper