WWW consumer external information search: Do traditional predictors of search apply in this new information environment?


Autoria(s): Hodkinson, C.; Kiel, G. C.
Contribuinte(s)

S.Chetty and B. Collins

Data(s)

01/01/2001

Identificador

http://espace.library.uq.edu.au/view/UQ:95824

Publicador

ANZMAC

Palavras-Chave #E1 #350204 Marketing and Market Research #720401 Marketing
Tipo

Conference Paper