Aggressive consumer claiming behavior in a service recovery context


Autoria(s): Wirtz, J.; McColl-Kennedy, J. R.
Contribuinte(s)

C. W. DeMoranville

Data(s)

01/01/2005

Identificador

http://espace.library.uq.edu.au/view/UQ:102804

Publicador

Academy of Marketing Science

Palavras-Chave #EX #350204 Marketing and Market Research #720401 Marketing
Tipo

Conference Paper