Customers affective responses to retail servicescapes: An exploratory study
| Contribuinte(s) |
Jim Wiley Peter Thirkell |
|---|---|
| Data(s) |
01/01/2004
|
| Identificador | |
| Idioma(s) |
eng |
| Publicador |
ANZMAC |
| Palavras-Chave | #Servicescape #Retailing #Affective response #E1 #350204 Marketing and Market Research #720401 Marketing |
| Tipo |
Conference Paper |