Cashing in on crashing via brand placement in computer games: The effects of experience and flow on memory

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Autoria(s): Schneider, L. P.; Cornwell, T.B.

Contribuinte(s)	D. West
Data(s)	01/01/2005
Identificador	http://espace.library.uq.edu.au/view/UQ:72992
Publicador	NTC Publications
Palavras-Chave	#C1 #350204 Marketing and Market Research #720401 Marketing
Tipo	Journal Article