Methods for changing consumer attitudes: a report of three experiments. Prepared for Quartermaster Food & Container Institute for the Armed Forces


Autoria(s): Quartermaster Food and Container Institute for the Armed Forces (U.S.); Smith, Ewart E.; Psychological Research Associates, Arlington, Va.
Data(s)

28/12/1961

Resumo

At head of title: PRA report 61-2, Feb. 1961.

Official investigator: Ewart E. Smith.

Period: 13 June 1960-12 June 1961.

Title of contract: Shaping user acceptance of innovation.

"P-1116-Rpt. no. 1 (Final)"

Mode of access: Internet.

Formato

ren

Identificador

http://hdl.handle.net/2027/coo.31924003549692

Idioma(s)

eng

Publicador

[Chicago]

Direitos

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Palavras-Chave #Food habits #Consumers' preferences
Tipo

text