Automobile marketing strategies, pricing, and product planning. Final report.


Autoria(s): Siegel, H. M.; Burrows, T. M.; LaCivita, C. J.
Data(s)

03/04/1977

Resumo

Transportation Systems Center, Cambridge, Mass.

National Highway Traffic Safety Administration, Office of Research and Development, Washington, D.C.

Mode of access: Internet.

COP: 2

Author corporate affiliation: ASL Engineering, Inc., Goleta, Calif.

Author corporate affiliation: California University, Santa Barbara

Release date - March 1978

Subject code: FDBC

Subject code: NKQP

Subject code: SCC

Subject code: SCDCT

Subject code: WWD

Subject code: WWM

Formato

bib

Identificador

http://hdl.handle.net/2027/mdp.39015075344112

Idioma(s)

eng

Direitos

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Palavras-Chave #Pricing. #Planning. #Marketing. #Fuel consumption. #Demand. #Automobiles. #Automobile industry. #Administration. #Fuel Economy/ Miles per Gallon. #Automotive Industry. #Automobile Demand. #Administrative Planning.
Tipo

text