Modeling a health promotion campaign process

In this work we will present a model that describes how the number of healthy and unhealthy subjects that belong to a cohort, changes through time when there are occurrences of health promotion campaigns aiming to change the undesirable behavior. This model also includes immigration and emigration components for each group and a component taking into account when a subject that used to perform a healthy behavior changes to perform the unhealthy behavior. We will express the model in terms of a bivariate probability generating function and in addition we will simulate the model. ^ An illustrative example on how to apply the model to the promotion of condom use among adolescents will be created and we will use it to compare the results obtained from the simulations and the results obtained by the probability generating function. ^