Testing U.S. advertising belief and attitude measures in France
| Data(s) |
01/01/2009
|
|---|---|
| Identificador | |
| Idioma(s) |
eng |
| Publicador |
Taylor & Francis |
| Relação |
http://dro.deakin.edu.au/eserv/DU:30063956/mccoll-testingusadvertising-evid-2009.pdf |
| Direitos |
2009, Taylor & Francis |
| Palavras-Chave | #advertising #attitudes #beliefs #cross-national equivalence |
| Tipo |
Journal Article |
