Cooling off and backing out: understanding consumer decisions to rescind a product purchase


Autoria(s): Sparks, Beverley A.; Bradley, Graham L.; Jennings, Gayle R.; Johnston, Nicole R.
Data(s)

01/01/2014

Identificador

http://hdl.handle.net/10536/DRO/DU:30062057

Idioma(s)

eng

Publicador

Elsevier

Relação

http://dro.deakin.edu.au/eserv/DU:30062057/johnston-coolingoff-2014.pdf

http://doi.org/10.1016/j.jbusres.2012.06.003

Palavras-Chave #buyer regret #consumer protection #cooling-off period #emotions #rescind #timeshare
Tipo

Journal Article