Telstra - the 3 Rs of social media engagement
| Contribuinte(s) |
Belch, George E. Belch, Michael A. Kerr, Gayle Powell, Irene |
|---|---|
| Data(s) |
01/01/2012
|
| Identificador | |
| Idioma(s) |
eng |
| Publicador |
McGraw Hill |
| Relação |
http://dro.deakin.edu.au/eserv/DU:30049485/quinnallen-telstrathe3-2012.pdf http://dro.deakin.edu.au/eserv/DU:30049485/quinnallen-telstrathe3-evid-2012.pdf http://www.mcgraw-hill.com.au/html/9780070997981.html |
| Direitos |
2012, McGraw Hill |
| Palavras-Chave | #marketing communication #social media #social media policy |
| Tipo |
Book Chapter |
