Visual networking : Australia's media landscape

Australia is in the midst of a massive transformation of its communication infrastructure. The AUD43 billion Australian National Broadband Network (NBN) to be set up by the wholly Federal government-owned NBNCo Limited (NBNCo), is the largest infrastructure project ever proposed in Australia (NBN, 2010). It has the capacity to combine features and technologies that were once separate, but now have converged, including computing, telephony, free-to-air (FTA) television, direct-to-home satellite broadcasting, radio and the internet. This means that current thinking about these media technologies, developed through the process of convergence as well as regulation, requires review. Future services for digital television are going to be more akin to app-based functions currently available on mobiles and tablets but accessed via the television screen rather than the PC. Against such a background, this article examines the Australian ‘televisual’ space, arguing that faster broadband and internet-enabled televisions for movies, shows, communication and more, when it suits the audience, are the keys to television’s survival through visually networked possibilities.