Family holiday decision making : the knowledge and influence of adolescent children and parents


Autoria(s): Watne, Torgeir; Winchester, Tiffany
Contribuinte(s)

MacCarthy, Martin

Sanders, Dale

Data(s)

01/01/2011

Resumo

This paper investigates the influence adolescent children have over their parents with regards to holiday decisions. A dyadic method of analysis was used to determine the level of influence young people have on the decision making oftheir parents. Our research shows that the families in general do not see their adolescent children as more knowledgeable than the parents when it comes to holidays. However, the level of knowledge the family perceives the child to have is strongly related to how much influence the child then has over the parent. Also, the level of 'expertness' the family attribute to the child is strongly related to the family's attitude towards the child as a socialisation agent for the parent. Parents knowledge on the other hand, is not related to how influenced they are by their children. Finally, daughters have a larger impact on their parents' holiday decisions than sons.<br />

Identificador

http://hdl.handle.net/10536/DRO/DU:30041792

Idioma(s)

eng

Publicador

ANZMAC

Relação

http://dro.deakin.edu.au/eserv/DU:30041792/watne-family-evidence-2011.pdf

http://dro.deakin.edu.au/eserv/DU:30041792/watne-familyholiday-2011.pdf

Direitos

2011, The Authors

Palavras-Chave #holidays #consumer socialisation #children's influence on parents #dyadic data analysis
Tipo

Conference Paper