Exploring common and unique season ticket holder brand associations across professional sport teams


Autoria(s): Karg, Adam; McDonald, Heath
Contribuinte(s)

[unknown]

Data(s)

01/01/2011

Identificador

http://hdl.handle.net/10536/DRO/DU:30036822

Idioma(s)

eng

Publicador

NASSM

Relação

http://dro.deakin.edu.au/eserv/DU:30036822/karg-exploringcommon-2011.pdf

http://dro.deakin.edu.au/eserv/DU:30036822/karg-exploringcommon-evidence-2011.pdf

http://www.nassm.com/files/conf_abstracts/2011-073.pdf

Direitos

2011, North American Society for Sport Management

Tipo

Conference Paper