The inscrutable shopper : consumer resistance in retail


Autoria(s): Minahan, Stella; Sands, Sean; Ferraro, Carla
Contribuinte(s)

Malhotra, Naresh

Data(s)

01/01/2011

Identificador

http://hdl.handle.net/10536/DRO/DU:30036796

Idioma(s)

eng

Publicador

Business Expert Press

Relação

http://dro.deakin.edu.au/eserv/DU:30036796/minahan-inscrutableshopper-2011.pdf

http://dro.deakin.edu.au/eserv/DU:30036796/minahan-inscrutableshopper-evidence-2011.pdf

Direitos

2012, Business Expert Press

Tipo

Book