The gambling habit


Autoria(s): Mizerski, Richard; Lam, Desmond; Lee, Alvin
Contribuinte(s)

Iyer, Easwar

Coulter, Robin A.

Data(s)

01/01/2010

Identificador

http://hdl.handle.net/10536/DRO/DU:30036210

Idioma(s)

eng

Publicador

American Marketing Association

Relação

http://dro.deakin.edu.au/eserv/DU:30036210/lee-gamblinghabit-evidence-2010.pdf

http://www.marketingpower.com/Community/ARC/Pages/Connections/Conferences/Summer2010/default.aspx

Palavras-Chave #gambling #habit
Tipo

Conference Paper