Strategy and markets : how good thinking multiplies marketing effectiveness


Autoria(s): Lee, Alvin
Contribuinte(s)

Day, Ben

Data(s)

01/01/2010

Identificador

http://hdl.handle.net/10536/DRO/DU:30036112

Idioma(s)

eng

Publicador

Cengage, Australia

Relação

http://dro.deakin.edu.au/eserv/DU:30036112/lee-strategyandmarkets-2010.pdf

Direitos

2010, Cengage Learning Australia

Tipo

Book