The role of social responsibility, philanthropy and entrepreneurship in the sports industry
Data(s) |
01/09/2010
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Resumo |
This introduction to the special issue of the Journal of Management & Organization on social responsibility, philanthropy and entrepreneurship in the sport industry frames the key issues sport businesses, corporate partners, and related nonprofi t organizations grapple with to ensure that both the organizations and the social causes which are being addressed benefi t in some way. The importance of social responsibility is fi rst examined in the context of corporations and sports. The increasing importance of social issues to sport-related industries and the role of strategic philanthropy is discussed. Next, the connection between social responsibility and philanthropic endeavors is addressed in terms of social entrepreneurship. Finally, the article concludes by highlighting the increased signifi cance of sport in society and how the articles in this special issue contribute to a better understanding of the role of social responsibility, philanthropy and entrepreneurship in sport.<br /> |
Identificador | |
Idioma(s) |
eng |
Publicador |
eContent Management |
Relação |
http://dro.deakin.edu.au/eserv/DU:30035025/ratten-roleofsocialresponsibility-2010.pdf http://search.proquest.com/docview/822934251?accountid=10445 |
Direitos |
2010, eContent Management |
Palavras-Chave | #sport business #corporate social responsibility #philanthropy #social entrepreneurship |
Tipo |
Journal Article |