Green marketing


Autoria(s): Polonsky, Michael; Taghian, Mehdi
Contribuinte(s)

Uyeda, Carolyn

Data(s)

01/01/2010

Identificador

http://hdl.handle.net/10536/DRO/DU:30031067

Idioma(s)

eng

Publicador

CCH Australia Ltd

Relação

http://dro.deakin.edu.au/eserv/DU:30031067/polonsky-green-published-2010.pdf

http://dro.deakin.edu.au/eserv/DU:30031067/polonsky-greenmarketing-evidence-2010.pdf

Direitos

2010, CCH Australia

Palavras-Chave #marketing #environmental marketing
Tipo

Book Chapter