Role of new media in Indigenous cultural micro-enterprises
Data(s) |
01/01/2008
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Resumo |
This study examines the use of new media by organisations which represent the oldest culltures on earth, finding that new media have transformed the practices of Indigenous cultural micro-enterprises, by providing an inexpensive channel for global cultural profile, increasing efficiency and viability, and reducing social and geographic discrimination. |
Identificador | |
Idioma(s) |
eng |
Publicador |
Deakin University, Faculty of Business and Law, School of Management and Marketing |
Relação |
http://dro.deakin.edu.au/eserv/DU:30027390/cardamone-roleofnewmedia-2009.pdf |
Palavras-Chave | #Ethnic arts - Management - Australia #Business enterprises, Aboriginal Australian - Management #Small business - Management - Australia #Cultural property - Digitization #Electronic commerce - Australia #Aboriginal Australians - Commerce - Australia |
Tipo |
Thesis |