Phenomenological investigation of e-value chains from Australian music stakeholders perceptions


Autoria(s): Moloney, Belinda J.
Data(s)

01/01/2007

Resumo

This thesis establishes that the way music consumers perceive value has been significantly altered because of their virtual 'inclusion' in information systems processes. The results identified factors influencing the value perception and value-adding processes, providing industry stakeholders with an understanding of customers' judgements, perceptions and their sense of value.

Identificador

http://hdl.handle.net/10536/DRO/DU:30027261

Idioma(s)

eng

Publicador

Deakin University, Faculty of Business and Law, School of Information Systems

Palavras-Chave #Music and the internet - Australia #Electronic commerce - Australia #Music trade #Internet marketing
Tipo

Thesis