Phenomenological investigation of e-value chains from Australian music stakeholders perceptions
Data(s) |
01/01/2007
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Resumo |
This thesis establishes that the way music consumers perceive value has been significantly altered because of their virtual 'inclusion' in information systems processes. The results identified factors influencing the value perception and value-adding processes, providing industry stakeholders with an understanding of customers' judgements, perceptions and their sense of value. |
Identificador | |
Idioma(s) |
eng |
Publicador |
Deakin University, Faculty of Business and Law, School of Information Systems |
Palavras-Chave | #Music and the internet - Australia #Electronic commerce - Australia #Music trade #Internet marketing |
Tipo |
Thesis |