Principles of marketing
| Data(s) |
01/01/2009
|
|---|---|
| Resumo |
This new edition retains ints authoritative presentation of marketing theory while still maintaining an interesting and engaging writing style. Stewart Adam, Deakin University; Sara Denize, University of Western Sydney, Australia. <br /> |
| Identificador | |
| Idioma(s) |
eng |
| Publicador |
Pearson Education Australia |
| Relação |
http://dro.deakin.edu.au/eserv/DU:30016693/adam-frontcovertitlepage-2009.pdf http://dro.deakin.edu.au/eserv/DU:30016693/adam-principlesmarketing-2009.pdf |
| Direitos |
2009, Pearson Education |
| Palavras-Chave | #Marketing #Marketing -- Management |
| Tipo |
Book |
