Evaluation of a social marketing program for an environmental problem


Autoria(s): Binney, Wayne; Hall, John; Oppenheim, Peter
Contribuinte(s)

Sullivan Mort, Gillian

Data(s)

01/01/2004

Identificador

http://hdl.handle.net/10536/DRO/DU:30009653

Idioma(s)

eng

Publicador

Australian National University

Relação

http://dro.deakin.edu.au/eserv/DU:30009653/hall-evaluationofasocial-2004.pdf

http://dro.deakin.edu.au/eserv/DU:30009653/hall-evaluationofasocial-evid-2004.pdf

Direitos

2004, Australian National University

Palavras-Chave #social marketing #environmental problem #multi-method study
Tipo

Conference Paper