Bringing entertainment into America’s homes: marketing radios in an era of rapid technological change


Autoria(s): Scott, Peter; Walker, James
Data(s)

2016

Formato

text

Identificador

http://centaur.reading.ac.uk/48682/3/US%20radio%20marketing%20paper%20formtted%20March%202015.pdf

Scott, P. <http://centaur.reading.ac.uk/view/creators/90001709.html> and Walker, J. <http://centaur.reading.ac.uk/view/creators/90002319.html> (2016) Bringing entertainment into America’s homes: marketing radios in an era of rapid technological change. Business History Review, 90. ISSN 2044-768X (In Press)

Idioma(s)

en

Publicador

Cambridge University Press

Relação

http://centaur.reading.ac.uk/48682/

creatorInternal Scott, Peter

creatorInternal Walker, James

Tipo

Article

PeerReviewed