The use of music in television advertising to successfully target the audience. A John Lewis case study.
Resumo |
The use of music in television advertising to successfully target the audience. A John Lewis case study. |
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Formato |
application/vnd.ms-powerpoint application/pdf |
Identificador |
http://www.edshare.soton.ac.uk/8357/1/Andrew_Bevan_%2D_Research_Presentation.pptx http://www.edshare.soton.ac.uk/8357/2/temp.pdf The use of music in television advertising to successfully target the audience. A John Lewis case study. - Andrew Bevan Keywords:The use of music in television advertising to successfully target the audience. A John Lewis case study. |
Relação |
http://www.edshare.soton.ac.uk/8357/ |
Tipo |
Resource NonPeerReviewed |