The use of music in television advertising to successfully target the audience. A John Lewis case study.
| Resumo |
The use of music in television advertising to successfully target the audience. A John Lewis case study. |
|---|---|
| Formato |
application/vnd.ms-powerpoint application/pdf |
| Identificador |
http://www.edshare.soton.ac.uk/8357/1/Andrew_Bevan_%2D_Research_Presentation.pptx http://www.edshare.soton.ac.uk/8357/2/temp.pdf The use of music in television advertising to successfully target the audience. A John Lewis case study. - Andrew Bevan Keywords:The use of music in television advertising to successfully target the audience. A John Lewis case study. |
| Relação |
http://www.edshare.soton.ac.uk/8357/ |
| Tipo |
Resource NonPeerReviewed |