Evaluating Differences in Desired Brand Image in Two Markets – Case: Valio Lactose Free Products in Finland and Sweden

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Autoria(s): Lavikka, Tiina

Data(s)	20/05/2008 20/05/2008 2008
Identificador	http://www.doria.fi/handle/10024/38279 URN:NBN:fi-fe200805161403
Idioma(s)	en
Palavras-Chave	#brändi-imago #brändi #non-verbal signs #branding #brand #brand image
Tipo	Bachelor's thesis Kandityö