The homogeneity of brand personality perceptions
| Data(s) |
2008
|
|---|---|
| Identificador | |
| Idioma(s) |
en |
| Fonte |
37th EMAC - European Marketing Academy Conference, Brighton, May 27-30, 2008 |
| Tipo |
info:eu-repo/semantics/conferenceObject inproceedings |
