Learning charisma: Transform yourself into someone people want to follow


Autoria(s): Antonakis J.; Fenley M.; Liechti S.
Data(s)

01/06/2012

Resumo

Jana stands at the podium, palms sweaty, looking out at hundreds of colleagues who are waiting to hear about her new initiative. Bill walks into a meeting after a failed product launch to greet an exhausted and demotivated team that desperately needs his direction. Robin gets ready to confront a brilliant but underperforming subordinate who needs to be put back on track. We've all been in situations like these. What they require is charisma-the ability to communicate a clear, visionary, and inspirational message that captivates and motivates an audience. In this article, we discuss how one learns to be more charismatic

Identificador

http://serval.unil.ch/?id=serval:BIB_1E23964A2746

http://hbr.org/search/R1206K

Idioma(s)

en

Fonte

Harvard Business Review, vol. June, pp. 127-130

Tipo

info:eu-repo/semantics/article

article