The value creation radar applied to the space engineering sector
Contribuinte(s) |
Lages, Luis |
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Data(s) |
11/05/2016
29/01/2017
01/01/2016
|
Resumo |
This case study illustrates the application of the Value Creation Radar (VCR) to SenSyF, an Earth Observation (EO) system which was developed by Deimos Engenharia S.A. (DME), the Portuguese affiliate of Elecnor Deimos. It describes how a team of consultants adopted the VCR in order to find new market applications for SenSyF, selected the one with the highest potential, and defined a path to guarantee a sustainable market launch. This case study highlights the main challenges of bringing a technology-driven company closer to the market in the pursuit of long-term sustainability, while not compromising its technological capabilities |
Identificador |
http://hdl.handle.net/10362/17217 201526794 201526794 |
Idioma(s) |
eng |
Direitos |
embargoedAccess |
Palavras-Chave | #Value creation radar #Innovation management #VCR’s paradox #Market vs technology #Space engineering #Funds for science #Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
Tipo |
masterThesis |