Management consulting labs- Galp social media
Contribuinte(s) |
Brito, Gustavo |
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Data(s) |
18/11/2015
29/06/2017
01/01/2012
|
Resumo |
The purpose of this project was to study a possible presence of Galp at Social Media. The importance of this study appears as a consequence of the company’s need to adapt to a new mean of communication that is changing our society and the companies way of doing business. In the consulting labs, the analysis was done taking into account the best practices for business at Social Media and the singularities of the company. The output of this study was a collection of specific guidelines concerning several fields to develop a strategic presence at Social Media. |
Identificador | |
Idioma(s) |
eng |
Direitos |
embargoedAccess |
Palavras-Chave | #Social media #Consulting #Project #Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
Tipo |
masterThesis |