Management consulting lab- Galp social media


Autoria(s): Araujo, Jose Gonçalo da Silva
Contribuinte(s)

Brito, Gustavo

Data(s)

18/11/2015

29/06/2017

01/01/2012

Resumo

This study consists of the reflection on a consultancy project developed by four students and one project manager from NOVA SBE. In attempting to assist Galp Energia structure the operationalization of an entry into Social Media, we were confronted with first-time challenges in real-life highly demanding workplace situations. The following considerations attempt to defuse the problem-solving mindset of the practical experience from the methodological development and learning experience extracted from the consulting line of work

Identificador

http://hdl.handle.net/10362/15895

Idioma(s)

eng

Direitos

embargoedAccess

Palavras-Chave #Consulting #Problem-solving #Methodology #Pedagogical #Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Tipo

masterThesis