Vila Galé: International expansion to Mozambique


Autoria(s): Nascimento, Inês Dorropio
Contribuinte(s)

Marques, Carlos

Data(s)

12/10/2015

01/06/2015

30/06/2018

Resumo

The purpose of this project is to understand the outcomes of the implementation of 4 star city hotel from the Vila Galé brand in Maputo, Mozambique, and the conditions under which such project would be financially worthy. Both the tourism market in Mozambique and the Vila Galé Hotels company were studied, aligned with a projection of the operational results. The conclusions allow to infer that this is a project aligned with the overall company strategy and that the sector’s growth prospects in Mozambique would allow to achieve positive results that encourage Vila Galé to invest.

Identificador

http://hdl.handle.net/10362/15609

201474212

Idioma(s)

eng

Direitos

embargoedAccess

Palavras-Chave #Vila Galé #International expansion #Mozambique #Tourism sector #Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Tipo

masterThesis