Healthy eating in children and celebrity athlete endorsement: the effects of congruence, age and healthiness of the product


Autoria(s): Salle, Charles
Contribuinte(s)

Agante, Luísa

Data(s)

06/10/2015

01/01/2015

30/01/2018

Identificador

http://hdl.handle.net/10362/15525

201527324

Idioma(s)

eng

Direitos

embargoedAccess

Palavras-Chave #Celebrity athlete #Congruence #Children #Healthy eating #Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Tipo

masterThesis