Business plan PME.Box: internationalization to Spain

A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics

The document herein described, provides detailed information of the development of PME.BOX Business Plan regarding the expansion to a detailed overview of the business model and strategies that PME.BOX looks to implement in order to maximize its business reach and in turn generate revenue. PME.BOX (firm) is an IT start up firm based in Madan Par the commercial rights of pme.box (software). Pme.box is a touch management solution intended to help small and medium enterprises (SMEs) in their day day business. It is a software provided under Software as a Service (SaaS). The value proposition of PME.BOX innovative, efficient, sustainable and affordable solutions to their customers. PME.BOX has an important social contribution, given that it provides free software for micro-enterprises and SMEs, to higher levels. Although SMEs represent a dynamic and important role on struggle for “survival” in a high global competitive context. The impending crisis has also affected SMEs severely, with a large number going into bankruptcy. This represents a huge opportunity to such affordable software as pme.box, pr reducing their operational fixed costs, transform those into variable importance of economies of scale for those SMEs. PME.BOX wants to grow fast and on a global scale in order to take advantage of the time market. It is looking for partnerships with available financial means and local market expertise to deal with local demands and local business expansion. Inside this objective, Spain seems to be a very attractive market to the PME.BOX business model.