Global sport sponsorship: What now? What's next?


Autoria(s): Cornwell, T.B.; Amis, J.
Contribuinte(s)

J. Amis

T. Bettina Cornwell

Data(s)

01/01/2005

Identificador

http://espace.library.uq.edu.au/view/UQ:70429

Publicador

Berg Publishers

Palavras-Chave #350204 Marketing and Market Research #720401 Marketing #B1
Tipo

Book Chapter